01. Brand

01. Brand

01. Brand

01. Branding

Logo

Rebrand

Rebrand

Rebrand

The Brand Refresh. Although American Milsim had an existing brand, I felt it was my duty to bring it to the next level. I took the previous logo and refined its form to work on a broader scale of applications and sizes. The result was a more uniform logo that is more representative of the of what American Milsim stands for…Badass and leading the way. 

The Brand Refresh. Although American Milsim had an existing brand, I felt it was my duty to bring it to the next level. I took the previous logo and refined its form to work on a broader scale of applications and sizes. The result was a more uniform logo that is more representative of the of what American Milsim stands for…Badass and leading the way. 

The Brand Refresh. Although American Milsim had an existing brand, I felt it was my duty to bring it to the next level. I took the previous logo and refined its form to work on a broader scale of applications and sizes. The result was a more uniform logo that is more representative of the of what American Milsim stands for…Badass and leading the way. 

The Brand Refresh. Although American Milsim had an existing brand, I felt it was my duty to bring it to the next level. I took the previous logo and refined its form to work on a broader scale of applications and sizes. The result was a more uniform logo that is more representative of the of what American Milsim stands for…Badass and leading the way. 

The Brand Refresh. Although American Milsim had an existing brand, I felt it was my duty to bring it to the next level. I took the previous logo and refined its form to work on a broader scale of applications and sizes. The result was a more uniform logo that is more representative of the of what American Milsim stands for…Badass and leading the way.